Consumer Staples
Global consumer goods conglomerate with leading brands across household and personal care.
View forensic reportRevenue has plateaued at $84 billion for three consecutive years while free cash flow has softened from $16.5 billion to $14 billion. The pattern, across three complete consumer cycles, is unmistakable. So is the response it demands.
Coca-Cola's 27% margins and 25%+ ROIC versus P&G's lower valuation and broader diversification. A head-to-head comparison of capital allocation quality in consumer staples.
PG at 21.5x earnings versus KO at 25.5x — both are Dividend Aristocrats, both own irreplaceable brands, but one offers meaningfully better value on a risk-adjusted basis. Head-to-head across five dimensions.
Three quarters of flat volume growth, private label pressure at 25-30% penetration, and a 28x multiple pricing in growth that isn't materialising.
A $2 billion automation programme targeting 200-300 basis points of margin expansion, supply chain diversification reducing single-source dependencies to below 10%, and a 68-year dividend streak that's about to accelerate.